Optional. Add it when session friction should change CRO priority on money URLs.

Where do I connect this after signup?

Use Dashboard → Connect for Google, Bing, and Clarity per site. Use Integrations for CRM, email, project tools, and LLM keys.

Integration · CRO

Session friction on money URLs — not vanity heatmaps

Per-site project ID and API token. Pair rage clicks and dead clicks with the same URLs carrying spend and organic demand.

View demo →Sign in to connect All integrations

Page intent

When to use “Microsoft Clarity”

This connector page explains how the integration feeds the shared SEO, Ads, and CRO revenue graph — not a siloed tool brochure.

Graceful without it — CRO insights degrade without Clarity — they do not break the rest of the graph.
Per-site secrets — Tokens stay on the site record — not a global env secret shared across clients.
Friction context, not PII harvesting — Used to prioritize experiments on commercial templates with enough traffic.

What Microsoft Clarity unlocks

Capability 01

Graceful without it

CRO insights degrade without Clarity — they do not break the rest of the graph.

Capability 02

Per-site secrets

Tokens stay on the site record — not a global env secret shared across clients.

Capability 03

Friction context, not PII harvesting

Used to prioritize experiments on commercial templates with enough traffic.

Multi channel conversion optimisation

Multi Channel Conversion Optimisation on money pages

Technical & measurement

Measurement hygiene so insights stay trustworthy

Intent leak detection

Catch traffic-to-intent disconnects before CAC spikes

Clarity, Meta & Bing

Add friction, paid social, and secondary demand signals

Clarity on money URLs — not vanity heatmaps

Session friction only matters when it sits on the same converting templates that carry demand and spend.

Clarity friction only matters on converting templates

Rage clicks on low-value URLs are entertainment. Pair Clarity with GA4 and spend on money paths.

When Clarity should change CRO priority — and when it should not

Session tools amplify sampling bias. Escalate friction only when traffic value and CVR gap already justify a test.

FAQ

Microsoft Clarity FAQs

Is Clarity required?: Optional. Add it when session friction should change CRO priority on money URLs.
Where do I connect this after signup?: Use Dashboard → Connect for Google, Bing, and Clarity per site. Use Integrations for CRM, email, project tools, and LLM keys.

Connect Microsoft Clarity

Request a private beta seat — or explore the full interactive demo with sample data.

Request beta access →View demo